Events & fight cards
Build the full card — main event, co-main, and undercard — alongside venue, capacity, flyer, and on-sale status. Each event gets branded ticket tracking links.
Combat sports CRM
Run the whole fight business from one place.
Whip brings ticketing, fan marketing, and sponsorship sales into a single platform built for boxing and MMA promoters — and for the sales organizations that work their events.
- Channels
- Email, SMS & social
- Pipelines
- Sponsors & fans
- Attribution
- Message to ticket
Works with the tools your show already runs on
- Eventbrite
- SendGrid
- Twilio
- Stripe
- Square
The platform
Six systems most promotions run separately.
The card, the ticket data, the fan list, the sends, and the sponsor pipeline all live in the same place — so nobody is reconciling spreadsheets the week of the fight.
Ticket sales & attribution
Revenue, tickets sold, average price, and sell-through per show — broken out by what actually drove the sale, from email to fighter links to direct traffic.
Fan CRM
Every fan with their tags, consent, purchase history, and a full activity timeline — including calls, meetings, and other touches your team logs by hand.
Segments
Group the list the way you actually sell to it — highest spenders, repeat attendees, a single metro, or anyone who has gone quiet — and keep it updating on its own.
Campaigns
Email, SMS, and social from one builder, with a reusable template library, merge tags, test sends, and a shared calendar across every channel.
Sponsorship pipeline
Sponsor and consumer deals move from first contact through negotiation to close, with rep assignment, logged activity, and pipeline value at every stage.
Ticketing
Know which message sold the seat.
Connect your Eventbrite organizer account and orders flow straight in. Every ticket link is tracked, so the revenue on the dashboard traces back to the campaign, the fighter, or the post that earned it.
- Sync listings and import attendees from Eventbrite
- Purchases and abandoned checkouts land on the fan's timeline
- Per-event sell-through, average ticket price, and revenue pacing
- Branded tracking links you can hand to fighters and partners
Fan marketing
One list. Every channel. One calendar.
Announce the card, drop the on-sale, run the flash sale, and send the day-of reminder without leaving the platform. SMS respects quiet hours and daily caps, and replies come back to the same fan record.
- Templates for announcements, on-sales, reminders, recaps, and VIP offers
- Publish to Facebook Pages and Instagram on the same schedule
- A shareable signup link and QR code to grow the list at the door
- Open, click, and conversion rates tied back to ticket revenue
Sponsorship & sales
Built for the promoter and the sales floor.
Sales organizations get their own workspace, scoped to the event they are selling. Promoters see the pipeline without having to chase anyone for a status update.
For promoters
Visibility without the chase
Watch sponsor deals move through the board in real time — calls made, active leads, pipeline value, and deals closed this week — while your sales partner keeps working their own process.
- Read-only view of every sponsor deal
- Activity history on each opportunity
- Alerts on new leads and stage changes
For sales organizations
A workspace per event
Focus on a promoter's show and every tool scopes to it. Managers assign reps and import deals in bulk; reps only see what belongs to them.
- B2B and B2C leads on one board
- Rep assignment and CSV deal import
- Commission invoices billed to the promoter
Pipeline stages
- Prospect identified
- Initial contact
- Meeting scheduled
- Proposal sent
- Negotiation
- Deal closed
Integrations
Connected to the rest of your stack.
Connect an account once in settings and the data keeps flowing — no exports, no copy-paste between tools.
Eventbrite
Sync ticket listings, import attendees, and capture purchases and abandoned checkouts as they happen.
SendGrid
Email delivery for campaigns and invites, plus inbound parsing so fan replies land back on their record.
Twilio
SMS sends with consent tracking, quiet-hour scheduling, daily caps, and two-way replies.
Facebook & Instagram
Publish or schedule social posts to connected Pages and Instagram accounts from the same calendar.
Stripe
Platform subscriptions for promoters, plus Connect payouts for sales organization commission invoices.
Square
Link a Square account from settings to bring payment activity alongside your ticket data.
See it against your next card.
Walk through the platform with your own event, your own list, and your own sponsor pipeline.